FermForge is a full-service custom crush facility and winery.
Our goal is to make fault-free, high value wines in a clean environment.
FermForge is a Texas Vine Country LLC (TVC) company. TVC was founded in 2019 by the Moreland and Holladay families with the goal of becoming the premier vertically integrated (vineyard + manufacturing + wine brands) wine company in Texas. TVC started with 350 acres of High Plains AVA vineyard and a plan to build the finest winery facility in the state to serve our fruit customers. Today, TVC is the largest vertically integrated wine company in Texas farming nearly 1,000 acres under vine, operating the premier winery facility in Texas, and starting a burgeoning wine brand in VIÑADOR wines.
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The Beginning - Adversity and Challenges
The dream started out in arguably the worst time to begin in the wine industry - ever. Despite the challenges faced in 2020-2023, that dream of a sparkling new FermForge winery was delayed, but not killed, by the global chaos of COVID and it's economic aftermath. A stint operating in a leased building helped get our manufacturing program going, but it was not what we envisioned. It was not our forever home. Ground was finally broken on the first building at the new 17-acre FermForge campus in Brownfield in 2023 with completion of the first primary winery building in early 2024.
Today - Modern Winemaking and Automation in Texas
So we have all this shiny new equipment.....then what!?! ​The keys to making our dream come true was designing our facility with cleanliness and efficiency in mind. With massive drain infrastructure (for cleaning) and the most sophisticated temperature and auto-pumpover control systems available, FermForge was built to run clean with a tight crew.
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FermForge continues to bring cutting edge technology to Texas that has been proven in other markets with big plans for the future and the development of the rest of our campus.
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First in quality, first in Texas.
Meet The Team
Business Development
Mason is responsible for business development, process improvement, and finance/risk management at FermForge. He is a Texas Tech alumnus with a background in environmental consulting, oil & gas, real estate development, and portfolio acquisitions. His focus is on growing the Texas vineyard and wine industry. Looking to start working with FermForge to crush your grapes, craft your wines, or just have a question? Connect with Mason on LinkedIn above.
Brian Cheeseborough
Director of Winemaking
Brian is responsible for winemaking, cellar operations, and packaging. His background consists of more than 20 vintages ranging from Bordeaux, Mendoza, Ningxia, and Marlborough, to many California appellations and Oregon's Willamette Valley. He is an alumnus of Fresno State's viticulture and enology program, and brings a diverse skillset to the table to craft clean, shelf stable wines for clients. Want to discuss the future of your wines and how FermForge can help you take your business to the next level? Shoot Brian a message!
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Matt Moreland
Finance and Growth
Matt is responsible for finance and underwriting growth/external opportunities for FermForge. He is a Texas Tech alumnus with a background in real estate brokerage, portfolio acquisitions, and syndications. His background working with investors brings a wealth of knowledge to the FermForge team and their clients. Matt is here to find actionable ways that FermForge can help grow your business in the wine space. Want to discuss opportunities in the wine and grape industry and what we do at FermForge? Shoot Matt a message on his LinkedIn above!